Course curriculum

  • 1
    Introduction
    • Introduction
    • Welcome Message - Audio
    • How to Get the Most out of Your Course
  • 2
    Unit 1 - Assess Your Entrepreneurial Calling
    • Summary
    • Learning Objectives
    • The World of Business
    • The World of Business - Activity
    • Business Begins with a Belief
    • Business Begins with a Belief - Activity
    • Business History
    • Business History - Activity
    • Employment or Entrepreneurship
    • Employment or Entrepreneurship - Activity
    • Personality Traits of Successful Business Owners - Activity
    • 7 Vital Steps Toward Entrepreneurship
    • 7 Reasons Businesses Fail
    • Personality Traits of Successful Business Owners - Activity
    • The Value You Bring to Business - Activity
    • Assess Your Business Calling - Activity
    • The 10 Talents of Successful Entrepreneurs
    • Quiz 1 (download this to keep in your notebook)
    • Unit 1 Quiz
  • 3
    Unit 2 - What it Takes to be an Entrepreneur
    • Summary
    • Learning Objectives
    • Entrepreneurship
    • Entrepreneurship - Activity
    • Foundations of Business Development
    • Foundations of Business Development - Business Values Activity
    • Foundations of Business Development - Statement of Purpose Activity
    • Foundations of Business Development - Mission Statement Activity
    • Business Development
    • Business Growth
    • Business Growth - Activity
    • Niche Market
    • Niche Market - Find Your Fit
    • Write Your Business Plan - Activity
    • Business Journal - Planning Activity
    • Quiz 2 (download this to keep in your notebook)
    • Unit 2 Quiz
  • 4
    Unit 3 - How to Successfully Launch Your Business
    • Summary
    • Learning Objectives
    • Business Administration
    • Business Administration - Activity
    • Cost of Doing Business
    • Business Journal - Ready for Business
    • Quiz 3 (download this to keep in your notebook)
  • 5
    Unit 4 - Provide Value, Increase Profit
    • Summary
    • Learning Objectives
    • Build Your Empire -Activity
    • Grow Your Business
    • Grow Your Business - Activity
    • Prospecting is Gold
    • Prospecting is Gold- Activity
    • Putting it Together
    • Putting it Together - Activity
    • Building a Referral System
    • 20 Powerful Questions to Ask Prospective Customers
    • 20 Ways to Find Customers
    • 20 Ways to Promote Yourself
    • Business Journal - Marketing and Referral Development
    • Quiz 4 (download this to keep in your notebook)
    • Quiz 4
  • 6
    Unit 5 - Turning Value into Sales
    • Summary
    • Learning Objectives
    • Sell, a Four-Letter Word
    • Sell, a Four-Letter Word - Activity
    • The Importance of Selling
    • The Importance of Selling - Activity
    • Is it better to listen or talk through a sale?
    • Selling Strategies
    • Selling Strategies - Activity
    • Selling Moves
    • Buyer Responses
    • What it Takes to Sell - Activity
    • What it Takes to Sell
    • The Language of Sales
    • 7 Ways to Keep Your Customers
    • Business Journal - Language of Influence
    • Quiz 5 (download this to keep in your notebook)
    • Unit 5 Quiz
  • 7
    Unit 6 - Resources
    • Learning Objectives
    • Recommended Reading List
    • Networking Events
    • Online Resources
  • 8
    Unit 7 - Final Exam
    • Final Exam